More accessible information
Explore how multilingual product details could support customers who find Japanese labels difficult to read.
For retail partners
Help every customer shop with confidence.
Make Japanese product information easier to understand for international shoppers, with an independent companion they can use on their own phone.
An independent consumer app · Food and drinks in Japan · Private beta
Milu. Understand what you choose.
The moment at the shelf
A familiar routine. An unfamiliar label.
For someone still learning Japanese, an everyday shop can mean pausing to decode an ingredient list or a nutrition panel. A translation alone may leave questions about what the information means.
Milu brings available product details together to help people make their own decisions. The package label remains the reference, especially for allergies and dietary needs.
From curious to clear
Scan. Understand. Choose.
How the journey works · Explanatory diagram
Scan the barcode
Start with a Japanese food or drink. If more information is needed, the label scan can help complete the picture.
Read what is available
Explore ingredients and nutrition, with explanations in plain language. Product coverage and translations may be incomplete.
Make your own choice
Use the available context, check the packaging and decide what works for you. A score is a starting point, not a health verdict.
Illustrative Milu interface previews show the scan journey, a result and history. Example data and the simulated camera view do not demonstrate live recognition.
Explore the app screens →A conversation worth having
Better understanding, together.
These are potential benefits to evaluate with a retailer, not results we have already demonstrated.
More informed customers
Help shoppers understand available ingredients and nutrition in the context of their own preferences.
A focused learning opportunity
Discuss a small customer pilot, with a clear scope and measures of usefulness agreed in advance.
Possible ways to collaborate
- Authorized product data to improve coverage and reliability.
- A customer pilot to learn what is useful in a real shopping setting.
- Optional in-store visibility, with the retailer’s permission.
These are proposals for discussion. Scope, data rights, privacy, measurement and any integration would be agreed together before a pilot. No exclusive relationship is required.
Our commitment
Independent by design. Transparent by principle.
Independent evaluations
No payment or commercial relationship may influence product scores, evaluation criteria or conclusions.
Independent recommendations
Commercial relationships may never determine which products Milu recommends or how recommendations are ranked.
Transparent relationships
Any commercial collaboration must be clearly identified. Collaboration never buys a better evaluation or preferred recommendation.
Our own app. Your customers’ choice.
Milu retains its brand, app and direct relationship with its users. We remain free to work with other retailers.
Let’s start with a conversation
Explore what we could learn together.
Tell us about your store, your customers and the questions you would like to explore. We can discuss whether a focused collaboration makes sense.
Or email us directly
contact@hello-milu.com